Benjamin Moore Regal Paint: A Comprehensive Guide to Pricing and Value

When it comes to painting projects, Benjamin Moore Regal paint is a top choice for homeowners and professionals alike. But how much does it cost? In this comprehensive guide, we’ll explore Benjamin Moore Regal paint price, compare it to competitors, and provide tips on how to save money.

Benjamin Moore Regal paint is known for its durability, coverage, and ease of application. It’s available in a wide range of sheens and finishes, so you can find the perfect look for your project.

Benjamin Moore Regal Paint Price Overview

Benjamin Moore Regal paint is a high-quality, durable paint that is available in a wide range of colors and finishes. The price of Regal paint varies depending on the sheen, finish, and size of the can. Generally, a gallon of Regal paint costs between $30 and $50.

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The sheen of the paint affects the price. Flat paint is the least expensive, followed by eggshell, satin, and semi-gloss. Gloss paint is the most expensive. The finish of the paint also affects the price. Paint with a smooth finish is more expensive than paint with a textured finish.

The size of the can also affects the price. A gallon of paint is more expensive than a quart or a pint. However, buying a larger can of paint can save you money in the long run if you have a large area to paint.

Discounts and Promotions

Benjamin Moore often offers discounts and promotions on Regal paint. You can check the Benjamin Moore website or your local Benjamin Moore store for current offers. You can also sign up for the Benjamin Moore email list to receive exclusive offers and coupons.

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Comparison with Competitors: Benjamin Moore Regal Paint Price

Benjamin Moore Regal paint stands out in the market, but how does it compare to similar offerings from competitors? This section analyzes key differences in pricing, value, and the pros and cons of choosing Benjamin Moore Regal paint over its rivals.

Pricing Comparison

  • Benjamin Moore Regal paint typically falls within the mid to high-end price range compared to competitors’ products.
  • Sherwin-Williams Duration and PPG Pittsburgh Paints Manor Hall are priced similarly to Benjamin Moore Regal.
  • Behr Marquee and Valspar Signature are generally more affordable options.

Value Comparison

Beyond pricing, value is a crucial factor to consider. Benjamin Moore Regal paint offers several advantages:

  • Excellent durability and longevity, withstanding wear and tear better than many competitors.
  • Exceptional color retention, maintaining vibrancy over time.
  • Wide color selection, allowing for greater design flexibility.
  • Environmentally friendly, meeting low-VOC standards.

Pros and Cons of Choosing Benjamin Moore Regal Paint

Choosing Benjamin Moore Regal paint comes with both advantages and drawbacks:


  • Superior quality and durability.
  • Excellent color selection and retention.
  • Environmentally friendly.


  • Higher price point compared to some competitors.
  • May require multiple coats for full coverage.

Cost Breakdown

The cost of Benjamin Moore Regal paint can be broken down into three main components: materials, labor, and overhead.

The materials cost includes the raw materials used to produce the paint, such as titanium dioxide, pigments, and resins. The labor cost includes the wages paid to the workers who manufacture the paint. The overhead cost includes the fixed costs of running the business, such as rent, utilities, and marketing.


  • Titanium dioxide: The most expensive component of paint, titanium dioxide is responsible for giving paint its white color and opacity.
  • Pigments: Pigments are used to give paint its color. The cost of pigments varies depending on the type of pigment used.
  • Resins: Resins are used to bind the pigments together and create a durable finish.

Labor, Benjamin moore regal paint price

  • Manufacturing: The labor cost of manufacturing paint includes the wages paid to the workers who operate the machinery and equipment used to produce the paint.
  • Packaging: The labor cost of packaging paint includes the wages paid to the workers who fill the cans and label them.
  • Shipping: The labor cost of shipping paint includes the wages paid to the workers who load and unload the trucks and ships that transport the paint.


  • Rent: The cost of rent for the factory and office space used to produce and store the paint.
  • Utilities: The cost of utilities, such as electricity and gas, used to operate the factory and office.
  • Marketing: The cost of marketing and advertising the paint.

Value Proposition

Benjamin Moore Regal paint offers a compelling value proposition due to its exceptional durability, coverage, and ease of application. These attributes translate into long-lasting results, reduced labor costs, and a hassle-free painting experience, ultimately delivering superior value for money.

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Regal paint is formulated with advanced resins and pigments that provide outstanding resistance to fading, chipping, and abrasion. Its durable finish withstands everyday wear and tear, maintaining its pristine appearance over time. This reduces the need for frequent repainting, saving on both labor and material costs.


Regal paint boasts excellent coverage, minimizing the number of coats required to achieve a uniform finish. Its high-quality pigments ensure even distribution, eliminating streaks or inconsistencies. This reduces the time and effort needed to complete a painting project, leading to cost savings.

Ease of Application

Regal paint is designed for user-friendliness. It flows smoothly and evenly, making application effortless. Its low splatter formula minimizes mess and cleanup time. The paint also dries quickly, allowing for faster project completion and reduced downtime.

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Cost-Saving Tips

Purchasing Benjamin Moore Regal paint doesn’t have to break the bank. Here are some practical tips to help you save money while getting the high-quality paint you desire:

Bulk Discounts

If you have a large painting project, consider purchasing Benjamin Moore Regal paint in bulk. Many retailers offer discounts for bulk purchases, especially for gallons or larger containers. This can significantly reduce the overall cost of your paint.

Online Retailers

Take advantage of online retailers that sell Benjamin Moore Regal paint. These retailers often have competitive prices and may offer additional discounts or promotions. Check multiple retailers to compare prices and find the best deal.

Alternative Paint Finishes

If the sheen level of Benjamin Moore Regal paint is not crucial for your project, consider using a lower-sheen paint finish. Flat or matte finishes are typically less expensive than satin or semi-gloss finishes while still providing excellent coverage and durability.

Painting Techniques

Employing proper painting techniques can also help you save paint and reduce costs. Use a high-quality brush or roller, and apply thin, even coats. Avoid over-brushing or over-rolling, as this can waste paint and lead to uneven coverage.

Concluding Remarks

Whether you’re a DIY enthusiast or a professional painter, Benjamin Moore Regal paint is a great choice for your next project. With its superior quality and value, you can be sure that your paint job will look great for years to come.

Key Questions Answered

How much does Benjamin Moore Regal paint cost?

The price of Benjamin Moore Regal paint varies depending on the sheen, finish, and size. A gallon of flat paint typically costs around $30, while a gallon of semi-gloss paint costs around $35.

What factors influence the price of Benjamin Moore Regal paint?

The price of Benjamin Moore Regal paint is influenced by several factors, including the sheen, finish, and size. Flat paint is typically the most affordable, while high-gloss paint is the most expensive. Larger cans of paint are also more expensive than smaller cans.

Are there any discounts or promotions available on Benjamin Moore Regal paint?

Yes, there are often discounts and promotions available on Benjamin Moore Regal paint. You can find these discounts at your local Benjamin Moore dealer or online.